Sales of Crocs soar as rubber shoe brand predicts bumper year

Sales of Crocs soar as rubber shoe brand predicts bumper year

The Guardian

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Company reports revenues up 64% in first quarter as shoppers seek comfort during the pandemic

Once considered a fashion faux-pas, sales of Crocs soared in the first three-months of the year, as the rubber shoe brand celebrated record demand from shoppers seeking comfortable footwear during the pandemic.

The company’s revenues climbed by 64% in the first quarter, reaching a record-breaking $460m (£331m), just days after a gold pair of Crocs appeared on the Oscars red carpet, sported by musician Questlove, the awards’ musical director.

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